Notes on strategy, craft and content — from a team that cares about making work people actually want to spend time with.
Strategy, storytelling and execution — a membership film built around audience insight, not institutional messaging. How Growmotion approached the NFU brief from strategy through to multi-format delivery.
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University Video
Most student profiles follow the same tired formula — and students can tell. What actually makes a case study video worth watching, and worth applying because of.
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Campaign Strategy
A single hero video isn't enough to drive student recruitment. How universities can use the Hero, Hub, and Help framework to build campaigns that sustain momentum.
Read articleIf any of this thinking resonates, Growmotion would be a good conversation to have. No pitch, no pressure — just a clear discussion about what the work needs to do.
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